About Us

When my little one was born I was always on the hunt for something unique and new. I loved going from nights out to night in spending time with my newborn. I suddenly had so much time and with it being hard to get to the shops when they are so small I resorted to online shopping for many things including baby clothes!

There are so many options out there but everything felt so much the same. I wanted a more unique look and thats when an idea sparked. I should start my own baby and kids clothing line. It took me years to find the perfect suppliers, beautiful fabrics and stunning looks but eventually I did it and that was how Bub & Willow was born. 

I want to bring new mums and dads a shopping experience like no other. Where you can get all your baby essentials in one place. I hope you enjoy browsing my site and may it bring you as much joy as it does to me. 

Happy Shopping!

Willow Rawlings xox

Owner and Creative Director